This is a movement of resistance
“THIS IS A MOVEMENT OF RESISTANCE — In the country that leads the world in plastic surgery, some prominent women are embracing gray hair" — I had the pleasure of working on this article by The Washington Post illustrating quotes from Brazilian women who challenge beauty norms leaving their hair naturally and beautifully gray. It was a most welcome challenge to bring these quotes to life in a strong, but also soft and dancing way in these curves inspired by hair movements.
- credits Concept and execution: Cyla Costa Art assistant: Aline Kaori Art Direction: Hailey Haymond Photos: Pétala Lopes
- client The Washignton Post
- awards Gold at Latin American Design Awards 2024 Bronze at Brazil Design Awards 2023 Best in Typography Category at Latin American Design Awards 2024