Dion Ochner
We had the pleasure of rebranding Dion Ochner, a clothing brand known for its illustrated prints by Brazilian artists and timeless pieces with tailoring-level finishing. The concept for the new visual universe was inspired by the idea of a migratory bird — a symbol of the moment the brand crossed the ocean and arrived in Europe. The logo, designed with geometric shapes that breathe Art Nouveau airs and delicate details like flare serifs, was created to work across multiple formats and materials, including a reduced version for labels and small-scale applications.
- credits Concept and creative direction: Cyla Costa Art assistant: Aline Kaori Motion: Daniel Duda Photos: Ricardo Perini
- client Dion Ochner
- fonts used: Alda – Emigre
